Articles
An Introduction To IntraLase LASIK
If you co-manage surgery, then educate your patients in the differences between a microkeratome blade and a laser.
By ELLA G. FAKTOROVICH, M.D.
business advisor - Setting a Price for Your Practice
Selling your practice? Cash flow is key in determining value.
By Jerry Hayes, OD, and
Computer Vision Care Is Easier Than You Think
Help your patients and strengthen your practice with this new subspecialty.
By Rene Luthe
contact lens management - CL Prescribing for Presbyopia
CooperVision's Proclear Multifocal lens appeases presbyopes.
fix this practice - For the Good of the Office
Are you enabling bad conduct in your office? Drop everything and read this.
Inside of 1-800 Contacts
Is this mail-order contact lens retailer really the enemy? OM investigates.
lessons learned - Easier Than It Looks?
What a 19th-century jeweler taught me about vision care.
Make the Most of Toric Contact Lenses
Astigmatic patients may need your help in seeing the value of this lens option.
o.d. to o.d. - 1-800 CONTACTS: About the Cover Story
It isn't about taking sides or nitpicking. It's about learning from others' mistakes and successes how to best mold your practice and make it the best it can be.
On Call: An Option or an Obligation?
It's 1 a.m. and a patient has an emergency. How will you make sure that help is on the way?
Practice Pulse
FTC Contact Lens Rule takes effect; learn to be good at basic skills; and more.
reflections - The Joy of Giving
Volunteering has allowed this man to save others from a disease familiar to him and his family.
street sense - What's Scaring the Stock Market?
Commentators point to a rise in interest rates, but other, longer-term factors are cause for concern.
the dry eye file - The Dry Eye Workup
Thorough screening is crucial to detecting dry eye.
therapeutic insights - Glaucoma Med Review
Fixed combination glaucoma medications
Treat Your Contact Lens Dropouts
The author suggests a system for refitting dropouts or unhappy contact lens wearers.
view from the top - Reason for Recall
Bringing in new patients is good, but getting them to come back is better.
viewpoint - Is Technology Catching Up?
Inexpensive wireless connections can make your life easier (finally).
Welcome To Fall Allergy Season
Help your patients and exercise your prescribing rights by giving your patients the most comprehensive care available for their allergies.
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For Your Patients And Practice