Features
Expanding Medical Services
Optometrists share their advice for branching out beyond general care
By Lindsey Getz, Contributing Editor
Tools for the 2024 Primary Care Practice
Consider the following technologies to provide up-to-date and excellent care
By GLENN S. CORBIN, O.D., Reading, Pa.
Securing Sensational Staff
Consider these five action steps to hold on to valued employees
By PATRICIA FULMER, OD, FAAO
Departments
Dry Eye: Lean in to industry relationships
Several resources are available to help optometrists help their patients
By Cecelia Koetting, OD, FAAO
Glaucoma: Contending with cost
How much does glaucoma care cost patients, and how can optometrists help?
By AUSTIN LIFFERTH, OD, FAAO
What new ODs want
Understand what recent graduates are looking for from an employer
By KRISTIN O'BRIEN, OD
Showing contact lens exam value
Consider these steps to get patient buy-in
By Susan A. Resnick, OD, FAAO
What's New
For you patients and your practice
News
LEADING OFF: American Academy of Optometry Hosts Meeting in the Big Easy
By Robert Stoneback, associate editor
LEADING OFF: Talk to Parents About Vision’s Effect on Education
By Brenda Montecalvo, OD