Receptionist:

“Thank you for ‘choosing’ Eyewise Eye Care. This is Jasmine; may I ask your name?”

Consumer:

“Rob. How much is your eye exam there?”

Receptionist:

“Hi, Rob! I’m happy to help you with this. I’ll ask you a few questions so I can be accurate for your needs!” (The receptionist should ask whether the patient is experiencing an ocular emergency [if so, follow in-office triage protocol for emergency eye/refer to the emergency room if doctor is out of office]; how he heard about the practice [write the answer to convey thanks for the referral]; whether the practice would be accepting and filing vision plan benefits on the patient’s behalf; whether he wears glasses and/or contact lenses; if the patient feels he’d like to be seeing sharper and clearer and whether he recalls when his last eye health exam was.)

Receptionist after the answers: “Rob, thank you for choosing to call us. We save people’s sight every week because irreversible vision loss often progresses slowly unnoticed and is often painless until sight is permanently lost. The eye health examination is two parts: medical, so the doctor can ensure your eyes are healthy, and, if needed, a refracted prescription for glasses! Eye disease and sight loss are preventable! The eye health exam is just $xxx. Can you think of any other questions that I would be happy to answer for you?”

Consumer:

“No.”

Receptionist:

“Okay, when would you like me to reserve your visit with Dr. Eyewise, morning or afternoon?” (If the consumer answers, “Not right now,” the receptionist should reply, “Rob, again my name is Jasmine, and we’d love to invite you to enjoy the same great experience our other patients have come to trust and appreciate.”)