In an effort to educate both eyecare providers and patients about how to achieve the best fit with ULTRA Multifocal for Astigmatism contact lenses, Bausch + Lomb, with the help of doctors, created the music video “Get Your Fit Together” to provide a visual resource for the fitting process. The video explains the four steps in fitting, understanding that a one-size-fit- all approach does not exist. Additionally, a copy of the lens fitting guide can be found in the YouTube description: youtube.com/watch?v=7aHVIzcHedo . OM
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LEADING OFF: Bausch + Lomb Creates CL Music Video
Optometric Management
April 1, 2020
Vol 55, Issue April 2020
Page(s): 51