Articles
A Clear Vision for KC Patients in Your Practice
How to succeed in managing (and delighting) patients who have keratoconus
A New Perspective on Profit
Recent data reveal you should actively pursue combination spectacle-contact lens sales
Contact Lens Management
Today’s emerging presbyopic patient
Fix this practice
When it’s time to hire a manager
Glaucoma: Assessing Patients For Progression
Early detection of advancing disease is vital for determining when to modify treatment
How To Optimize Your Frame Inventory
Increase profitability and patient satisfaction with the right mix of frames
In Case of Litigation PART II
In the second of this two-part series, the authors discuss the malpractice trial itself, including closing statements and the verdict
Instrumental Strategies
EyeStarTV, from 3conX Corp.
Is Your Practice Ready for Age-Related Eye Disease?
Follow these six tips to prepare your practice for the imminent influx of glaucoma, cataract, diabetic retinopathy and age-related macular degeneration patients
Lessons
Ginger and Fred
O.D. to O.D.
It’s time to start thinking about succession planning
By Walter D. West, O.D., F.A.A.O., Chief
Practice pulse
Researcher, TheraTears creator dies
Reflections
A call to serve
Tech Time
Document management
View from the top
How to set your practice’s fees
Viewpoint
What do readers tell us?
What's new
For your patients and practice
You Are What You Eat
Integrate nutritional education and supplements into your practice
Are You Really Connecting with Patients?
Consider a practice Web site for strengthening current relationships and attracting new business
By Desiree Ifft, Contributing
Busting the Vision Plan Myth
Optometric visits can identify ocular and systemic diseases early So why do insurers split this essential health care into a separate plan?
By ERIN MURPHY, CONTRIBUTING
Comanaging Patients with Retinal Disease
Staying involved in their care can be a win-win strategy for patients and optometrists, too
By Desiree Ifft, Contributing
For Better, For Worse?
Thinking about working with your spouse? Two sets of married ODs share their experiences in private practice and academia
By ERIN MURPHY, CONTRIBUTING