Articles
1-Year in Review
A look at the glaucoma drugs approved last year and those waiting for approval.
A Snapshot of the Digital Age
See how digital retinal photography systems can benefit both your patients and your practice.
All-Laser IntraLASIK
Marketing hype or a new generation in refractive surgery?
Book Excerpt
How to Select and Implement the Right Computer Solution for our Ophthalmic Practice
Business Advisor: Money Isn't Everything
Keep staff turnover to a minimum by becoming a better boss.
CLINICAL CHALLENGES: Pieces of a Puzzle
Gathering evidence is key to a correct diagnosis of pigmentary glaucoma.
Coding Q & A: Coding Extended Ophthalmoscopy
Answers to common questions about this detailed exam.
Contact Lens Management: Why I'm Moving to Extreme H20
Comfort for my dry eye patients sold me on this lens.
Cybercare: Marketing with High Technology
Put away the envelopes and try your hand at direct e-mail marketing.
Delegate Your Way to Higher Profits
Let your staff wear many hats and you can work magic at your practice.
EMPLOYEE BURNOUT: Are You and Your Staff at Risk?
Recognize the signs before it becomes a crisis.
Fix This Practice: Changing Settings
This O.D. is looking for a change. See what others did when the urge hit them and what was involved.
How to Prepare for the Unexpected
It's as certain as death and taxes: One day you will stop practicing. Are you ready?
Instrumental Strategies: Technology to Save the Future
Catch glaucoma light years ahead of traditional testing with this tool.
Lessons Learned: Rx for Presbyopes
Here are some pearls to help you understand presbyopic patients.
O.D. To O.D.: Do Today's Students Want Practice Ownership?
With high student debt, managed care hassles and a desire to raise families, it seems like employment is the only option.
Practice Pulse
Tips, Trends & News You Can Use
Reflections: A Son's Thanks
Some people learn more about optometry at school; others learn more through the life of another.
Staffing Solutions: A Good Person Matters
Character counts when looking for the right person to fill the job.
Street Sense: Stock Commissions Vary Widely
Depending on who your stock broker is, you can pay as much as $700, or as little as $7, for a simple stock trade.
Too Many O.D.s? That's a matter of perspective
What happens when we look at eyecare opportunities instead of supply and demand?
Too Much of a Good Thing
Are you overpaying your staff? Here's how to tell and what to do about it.
View From The Top: Make a Name for Yourself
Surely your practice has one strong point -- so why not advertise it?
Viewpoint: Thoughts on Effective Planning
This month Optometric Management looks at planning from start to finish.
What's New
For Your Patients and Practice