Articles
Business Advisor: Idle Time
The typical slow periods in November and December don't have to hurt your practice. Here's what can help.
Clinical Consult: If It Itches
Understanding the cause and treatments of allergy.
Contact Lens Management: The Zen of Contact Lens Prescribing
Part III of our occasional series.
Cybercare: A New Era of Resources
Your days of intense searching for help and advice are over.
Is Preappointing the Best Recall Method? No!
This practitioner sees preappointing as an obstacle. See what he suggests as an alternative recall method.
Is Preappointing the Best Recall Method? Yes!
This practitioner thinks so. Find out why he believes it's the most effective method.
Is the End of the Road Near?
HMO enrollments are dropping. Is the end of managed care in sight?
Lessons: Clues to Sjögren's
With the right patient rapport and questioning, we're the best detectives.
O.D. to O.D.: Foray into Refractive Surgery
How can we ensure a key role and our patients' safety?
Perceptions: License to Drive
Pat was going to make sure he got his driver's license like any other 16-year-old.
Rx for Success: Banker Beloved
Developing a relationship with your local banker is a worthy investment in ways that may not even appear obvious.
Sales
Which Vendor….and How Many?
The Art and Science of Low Vision
Finding the right device to help your patient see his best.
The Terrible 20
The top reasons why your patients don't wear contact lenses.
Using Your Know-how as a Consultant
A longtime O.D. consultant targets consulting opportunities and what to charge for your expertise.
Viewpoint: D-I-V-A
Join us at the Academy to become part of an innovative new group.