Wednesday, December 20, 2023
OD Notebook: Enter the Optometric Management photo contest
Let your inner Ansel Adams out!! Optometric Management (OM) is inviting you to enter its 2024 Clinical Image Contest.
Wednesday, December 20, 2023
Let your inner Ansel Adams out!! Optometric Management (OM) is inviting you to enter its 2024 Clinical Image Contest.
Wednesday, December 13, 2023
“Without strategic planning, implementation won’t happen; I promise you,” writes Chief Optometric Editor, April Jasper, in her latest “OD to OD” column.
Wednesday, December 6, 2023
Ensure your Instagram and TikTok accounts maintain a consistent style, focus on a specific theme, and convey a distinct brand voice, writes Jennifer Tsai, OD, in this month’s “Social Media” column.
Wednesday, December 6, 2023
Do you have technologies for 2024 that facilitate the standard of care, provide efficiency, and add a billable service to your practice?
Wednesday, December 6, 2023
Do you have technologies for 2024 that facilitate the standard of care, provide efficiency, and add a billable service to your practice?
Wednesday, November 22, 2023
“…Establish ahead of time a compliance program for proper documentation and billing, and review and troubleshoot billing practices,” suggests Brandy H. Sperry, COMT, COE, OCS, in this month’s “Coding” column.
Wednesday, November 15, 2023
For advanced glaucoma patients and/or for those whom generic glaucoma drops may not be appropriate, Dr. Austin Lifferth, Optometric Management’s clinical editor, suggests having patients stick with predictable branded drops, while utilizing financial support resources, in his latest “Glaucoma” column.
Wednesday, November 8, 2023
“Offer fair wages and never skimp on deserved raises,” writes Patricia Fulmer, OD, FAAO, in her Nov./Dec. article, “Secure Sensational Staff.”
Wednesday, November 1, 2023
ODs offer practical tips on how to show families the benefits of myopia control
Wednesday, November 1, 2023
“Most social media platforms give you access to analytics where you can see how many people are seeing and clicking on links,” notes social media marketer Elise Darma.
Wednesday, October 25, 2023
“Our staff members are integral to ‘fact finding’ with patients, to learn about the symptoms that are affecting them,” writes Mark E. Schaeffer, OD, in the October article, “Dispense Ocular Nutritional Supplements From Your Practice.”
Wednesday, October 18, 2023
“While none of the following symptoms are specific to keratoconus, our suspicion must be heightened when reported by patients in their early to mid-20s, in whom other clinical explanations, such as diabetes, are much less unlikely,” writes Susan Resnick, OD, FAAO, in this month’s “Contact Lens” column.
Thursday, October 12, 2023
While handheld magnifiers can be used for reading books, among other periodicals, they are ideal for spot reading, given their size and portability, explain Drs. Brian Wolynski and Andrea Zimmer in their October article “Empower Patients With Magnification Tools.”
Wednesday, October 4, 2023
OCT provides a baseline to monitor for future change in age-related macular degeneration, and it can help in identifying subretinal drusenoid deposits (SDD), also known as reticular pseudodrusen, writes Amanda S. Legge, OD, in her article “Preventing Conversion to Advanced AMD.
Wednesday, September 27, 2023
Screenings fall under preventive medicine, according to the Code of Federal Regulations, section 410.32 (a), so the patient is responsible for their related charges, writes Brandy H. Sperry, COMT, COE, OCS, in her latest “Coding” column.
Wednesday, September 20, 2023
As psoriasis is an autoimmune disease that affects more than 7.5 million U.S. adults, it should be on the OD’s radar.
Wednesday, September 13, 2023
“An optometrist’s timely assessment (i.e., several batteries of oculomotor, vergence, accommodative, and visual-processing tests) of these patients’ visual function can aid in the diagnosis or triage of visual impairments associated with concussions,” write Patrick T. Quaid, MCOPT, FCOVD, PHD, and Brendan Mooney, CAT(C), in the September article “Collaborate on Concussion Management.”
Wednesday, September 6, 2023
Preparing patients for the onset of presbyopia makes them more amenable to accepting this inevitable change in vision and the vision-correcting options available, writes Timothy Earley, OD, in the Sept. issue article, “Satisfy the Needs of Plano Presbyopes.”
Wednesday, August 30, 2023
An awareness of this relationship is particularly important in relation to glaucoma, as the gut-glaucoma axis may involve three main factors: (1) systemic bacterial dissemination, (2) neuroinflammation, and (3) obesity, writes Austin Lifferth, OD, FAAO, in his September “Glaucoma” column.
Wednesday, August 23, 2023
Prosthetic contact lenses can be life-altering, in a good way, for patients who have corneal scarring, glare from traumatic aniridia or iris coloboma, or severe photophobia from albinism, writes Susan Resnick, OD, FAAO, in her latest “Contact Lenses” column.
Wednesday, August 16, 2023
In the August issue article, “How to Market New Offerings,” Jessilin Quint, OD, FAAO, suggests optometrists use chair time with the patient to accomplish this. The reason: Doing so helps to build the doctor/patient relationship, which creates trust and, therefore, patient buy-in to an applicable offering.
Wednesday, August 9, 2023
Portable devices, such as handheld diagnostic equipment, can be used to easily improve access to care among your patients.
Wednesday, August 2, 2023
To maximize the schedule, have staff pre-appoint comprehensive exam patients before they leave the office, writes Tonya M. Reynoldson, OD, in her August article, “Schedule for Success.”
Wednesday, July 26, 2023
“Diagnosing glaucoma, and detecting glaucomatous progression directly depends on a reliable baseline data set of both structural and functional testing,” writes Austin Lifferth, OD, FAAO, in his latest “Glaucoma” column.
Wednesday, July 19, 2023
During slit lamp evaluation, use a cotton tip applicator, a meibomian gland expressor, or your thumb to assess the quality of the meibum and the ease of the meibum expression, writes Cecelia Koetting, OD, FAAO, in this month’s “Dry Eye” column.
Wednesday, July 12, 2023
Patients who have Stage 1 dry eye disease (DED), for example, have a standard patient evaluation of eye dryness (SPEED) score of less than 6 (asymptomatic), 5/5 meibomian gland expression in all three quadrants, cloudy gland secretion, and less than 25% of gland loss on meibography, writes Selena R. McGee, OD, FAAO, in the July issue article “Treat Dry Eye Disease by Severity.”
Thursday, July 6, 2023
We will see you next week!
Wednesday, June 28, 2023
In artificial tears, hyaluronic acid helps increase the natural tears’ viscosity, writes Cecelia Koetting, OD, FAAO, in her latest “Dry Eye” column. This leads to increased tear film stability, tear retention time, tear break-up time (working to optimize ocular surface hydration), and lubrication.
Wednesday, June 21, 2023
Burnout, or a syndrome resulting from chronic workplace stress that has not been successfully managed, manifests in both psychological and physiological ways, writes Danielle Richardson, OD, in the June issue article, “Beat Burnout.”
Wednesday, June 14, 2023
Get staff policies and procedures in place regarding internet use, as personal device usage can inadvertently lead to security breaches, say Peter Cass, OD, and Kevin Johnson, who both operate anti-data breach companies.
Wednesday, June 7, 2023
In the June OM article “Consider These Criteria for Purchasing New Technology,” Aaron Lech, OD, FAAO, suggests first assessing how well a technology aligns with your practice brand.
Wednesday, May 31, 2023
Effectively manage patients’ fear of corneal collagen cross-linking (CXL) by providing statistics that illustrate its success, what the patient can expect both immediately before and after the procedure, and the risk of not undergoing CXL...
Wednesday, May 24, 2023
Don’t wait for patients to tell you about their possible allergies, stresses Glenn S. Corbin, OD, in the “Leading Off” item, “Spread the Word That You Can Provide Allergy Relief.”
Wednesday, May 17, 2023
With the multiple recalls on OTC drops, due to concerns regarding bacteria, Cecelia Koetting, OD, FAAO, recommends optometrists inform all patients, not just those who have a history of using drops.
Wednesday, May 10, 2023
Discuss with patients the condition’s expected course over time and refer to the Collaborative Longitudinal Evaluation of Keratoconus Study, writes Nicholas J. Bruns, OD, FAAO, in the article “Break the Barriers to Corneal Cross-Linking.”
Wednesday, May 3, 2023
Optical Coherence Tomography (OCT), OCT-angiography, spectral-domain OCT, enhanced-depth imaging OCT, and electroretinogram can aid in detecting outer retina impairment caused by diabetes, writes Sherrol A. Reynolds, OD, FAAO, in her article on the topic in the May issue.
Wednesday, April 26, 2023
“People have different learning styles, so having a mixture of hands-on, didactic, visual, and audible learning opportunities helps information sink in deeper,” writes Jessilin Quint, OD, FAAO, in her latest “Optical” column.
Wednesday, April 19, 2023
In the April issue of Optometric Management, Austin Lifferth, OD, notes that “guilty until proven innocent” is the best approach for diagnosing glaucoma...
Wednesday, April 12, 2023
Identifying the work your team members are good at can help ensure they stay in the practice.
Wednesday, April 5, 2023
A first step to ending staff conflict is to “gather them together, with you as the mediator, and create an environment of open communication,” writes Jennifer Jabaley, OD, in her April article, “Resolve Conflicts Among Staff.”
Wednesday, March 29, 2023
One way to develop a rapport with a patient is to create a connection with them, writes Kenneth Daniels, OD, FAAO, in the March issue article, “Create Loyalty to Your Optical.”
Wednesday, March 22, 2023
“In this labor market, employers need to consider why people leave jobs, and take steps to prevent excessive attrition,” writes Steve Vargo, in this month’s “CEO Challenge.”
Wednesday, March 15, 2023
Emphasizing the importance of the glaucoma therapy at the time the drops are prescribed is an action step optometrists can take to increase patient compliance to their anti-glaucoma drops, says Austin Lifferth, OD, FAAO, in the March issue article, “Overcome Patient Non-Compliance to Therapies.”
Wednesday, March 8, 2023
One step to establish clinic efficiency with OCT is to have a “general understanding of various OCT instruments now commercially available, and the individual features they offer,” write Chris Wroten, OD, and Onyale Warnock, OD, in their article “Improve OCT Imaging Efficiency in Glaucoma.”
Wednesday, March 1, 2023
Consider adding 30 seconds to your exam to explain the earliest symptoms of presbyopia to those in their late 30s and myopic patients in their early 40s.
Wednesday, February 22, 2023
“A good interview leaves candidates excited about the prospect of joining your team,” writes Steve Vargo, OD, MBA, in this month’s “CEO Challenge.”
Wednesday, February 15, 2023
In her latest, “Inspire. Lead. Succeed” column, Dori M. Carlson, OD, MAL, FAAO, recommends optometrists try saying “yes,” more than “no,” when it comes to invitations to events and such that are outside their comfort zone:
Wednesday, February 8, 2023
Offering optical packages that bundle contact lenses with spectacles may help patients see the value in purchasing more than one refractive product at a time...
Wednesday, February 1, 2023
There are three time-tested, qualitative features that optometrists should look for and use for the diagnosis of glaucoma, writes Austin Lifferth, OD, FAAO, in his latest “Glaucoma” column...
Wednesday, January 25, 2023
Consider giving employees a small gift card, voucher, or celebrating them via a social media post for a job well done, writes Tonya M. Reynoldson, OD, in her article, “Incentivizing Employees:
Wednesday, January 18, 2023
One way to make annual contact lens dispensing more appealing to the patient is to provide financing, writes Jason Compton, OD, in his Jan./Feb. article, “Boost Annual Contact Lens Dispensing:”
Wednesday, January 11, 2023
One reason for parent hesitancy regarding orthokeratology can be a lack of understanding about what it is, writes Cary Herzberg, OD, FIAOMC, in “Orthokeratology: Overcome Patient Hesitancy.”
Wednesday, January 4, 2023
As a tight-fitting lens can cause conjunctival hyperemia, which can induce lens discomfort or ocular dryness and could lead to drop out, it makes sense for optometrists to keep it on their diagnostic radars...